Edward Johnston: A Signature for London 1990s advertising
Edward Johnston: A Signature for London 1990s advertisingEditor: Richard Taylor Publisher: Unicorn Publishing Group Publication: 2017, First Edition Binding: Softcover, section sewn Pages: 96 Size: 173 x 240 Text: English ISBN: 1910787299 (Preface) 'In 1916 Edward Johnston finished the design of a new typeface for the Underground Electric Railways of London. He had been asked by the managing director, Frank Pick, to produce public lettering of 'bold simplicity' both to symbolise the transport company and to
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